{"product_id":"how-we-decide-by-jonah-lehrer-hardcover-2009-1st-edition-decision-making-by-jonah-lehrer","title":"How We Decide by Jonah Lehrer (Hardcover, 2009) 1st Edition Decision Making by Jonah Lehrer","description":"\u003cdiv style=\"font-family:'Georgia',serif;max-width:800px;margin:0 auto;line-height:1.6;color:#1a1a1a;\"\u003e\n\u003cdiv style=\"text-align:center;background:#004b23;color:#fff;font-size:14px;font-weight:bold;letter-spacing:1px;padding:10px 14px;border-radius:4px;margin:16px 0;\"\u003eFREE SHIPPING IN AUSTRALIA • Express Post option additional at checkout\u003c\/div\u003e\n\u003cdiv style=\"text-align:center;margin-bottom:16px;\"\u003e\n\u003ch2 style=\"font-size:22px;margin:0 0 4px;color:#000;\"\u003eHow We Decide by Jonah Lehrer (Hardcover, 2009) 1st Edition Decision Making\u003c\/h2\u003e\n\u003cp style=\"font-style:italic;font-size:15px;color:#444;margin:0 0 6px;\"\u003eBy Jonah Lehrer\u003c\/p\u003e\n\u003cp style=\"font-size:12px;text-transform:uppercase;letter-spacing:1px;color:#004b23;margin:0;\"\u003e2009 • Hardcover • Houghton Mifflin Harcourt Publishing Company\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch3 style=\"font-size:13px;text-transform:uppercase;letter-spacing:2px;color:#004b23;border-bottom:2px solid #d4af37;padding-bottom:6px;margin:20px 0 10px;\"\u003eDescription\u003c\/h3\u003e\n\u003cp style=\"font-size:14px;color:#333;margin:0 0 6px;line-height:1.6;\"\u003eHow We Decide is a non-fiction popular science book by Jonah Lehrer, published in 2009. This first edition hardcover with Dust Jacket explores the neuroscience and psychology behind human decision-making, using case studies and scientific research to explain how the brain processes choices. It is a fascinating read for anyone interested in cognitive science and psychology.\u003c\/p\u003e\n\u003ch3 style=\"font-size:13px;text-transform:uppercase;letter-spacing:2px;color:#004b23;border-bottom:2px solid #d4af37;padding-bottom:6px;margin:20px 0 10px;\"\u003eSynopsis\u003c\/h3\u003e\n\u003cp style=\"font-size:14px;color:#333;margin:0 0 12px;line-height:1.7;\"\u003e\u003cstrong\u003eTitle:\u003c\/strong\u003e How We Decide\u003cbr\u003e\u003cstrong\u003eAuthor\/Publisher:\u003c\/strong\u003e Jonah Lehrer (Houghton Mifflin Harcourt Publishing Company)\u003cbr\u003e\u003cstrong\u003ePublication Year:\u003c\/strong\u003e 2009\u003cbr\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e 256-page Hardcover with Dust Jacket\u003c\/p\u003e\n\u003cp style=\"font-size:14px;color:#333;margin:0 0 10px;line-height:1.6;\"\u003ePublished in 2009, Jonah Lehrer's *How We Decide* offers a compelling exploration into the intricate mechanisms behind human decision-making. As a seminal work in popular science, psychology, and education, this non-fiction book delves deep into the often-unconscious processes that shape our choices.\u003c\/p\u003e\n\u003cp style=\"font-size:14px;color:#333;margin:0 0 10px;line-height:1.6;\"\u003eLehrer masterfully synthesises cutting-edge research in neuroscience and cognitive psychology to illuminate how the brain navigates complex decisions. Through an engaging narrative, he unpicks the interplay between rational thought and emotional responses, revealing their profound influence on our everyday lives.\u003c\/p\u003e\n\u003cp style=\"font-size:14px;color:#333;margin:0 0 10px;line-height:1.6;\"\u003eThis insightful volume, aimed at an adult audience, presents a comprehensive overview of the science of choice, moving beyond simplistic models to offer a nuanced understanding of why we choose what we do.\u003c\/p\u003e\n\u003cul style=\"font-size:14px;color:#333;line-height:1.6;margin:14px 0 10px;padding-left:20px;\"\u003e\n\u003cli style=\"margin-bottom:6px;\"\u003e\n\u003cstrong\u003eThe Neuroscience of Choice:\u003c\/strong\u003e Lehrer examines the biological foundations of decision-making, detailing how different regions of the brain contribute to the choices we make, from the mundane to the momentous. He explores the neural circuitry involved in evaluating options and anticipating outcomes.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:6px;\"\u003e\n\u003cstrong\u003ePsychological Insights:\u003c\/strong\u003e Beyond brain anatomy, the book delves into the psychological theories that explain our behavioural patterns and cognitive biases. It unpacks how our experiences, emotions, and environment subtly guide our decisions.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:6px;\"\u003e\n\u003cstrong\u003eReal-World Case Studies:\u003c\/strong\u003e Through a series of fascinating real-world examples and scientific case studies, Lehrer illustrates complex concepts with clarity. These narratives provide relatable contexts for understanding the practical implications of cognitive science.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"font-size:14px;color:#333;margin:0 0 6px;line-height:1.6;\"\u003eAs a first edition from 2009, *How We Decide* holds appeal for collectors of significant popular science titles and those interested in the foundational works of cognitive psychology. Its enduring relevance to understanding the human mind makes it a valuable addition to any discerning library.\u003c\/p\u003e\n\u003ch3 style=\"font-size:13px;text-transform:uppercase;letter-spacing:2px;color:#004b23;border-bottom:2px solid #d4af37;padding-bottom:6px;margin:20px 0 10px;\"\u003eCondition\u003c\/h3\u003e\n\u003cp style=\"font-size:14px;margin:0;font-style:italic;line-height:1.6;\"\u003eThis item has been professionally inspected and is in Good condition. Please refer to the photographs for detailed visual assessment.\u003c\/p\u003e\n\u003ch3 style=\"font-size:13px;text-transform:uppercase;letter-spacing:2px;color:#004b23;border-bottom:2px solid #d4af37;padding-bottom:6px;margin:20px 0 10px;\"\u003eSpecifications\u003c\/h3\u003e\n\u003ctable style=\"width:100%;border-collapse:collapse;margin-bottom:4px;\"\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;color:#666;font-size:14px;width:40%;\"\u003eFormat\u003c\/td\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;font-size:14px;\"\u003eHardcover\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;color:#666;font-size:14px;width:40%;\"\u003eCondition\u003c\/td\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;font-size:14px;\"\u003eGood\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;color:#666;font-size:14px;width:40%;\"\u003ePublisher\u003c\/td\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;font-size:14px;\"\u003eHoughton Mifflin Harcourt Publishing Company\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;color:#666;font-size:14px;width:40%;\"\u003eYear\u003c\/td\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;font-size:14px;\"\u003e2009\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;color:#666;font-size:14px;width:40%;\"\u003ePages\u003c\/td\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;font-size:14px;\"\u003e256\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;color:#666;font-size:14px;width:40%;\"\u003eType\u003c\/td\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;font-size:14px;\"\u003eNot Specified\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;color:#666;font-size:14px;width:40%;\"\u003eGenre\u003c\/td\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;font-size:14px;\"\u003eEducation, Psychology, Science\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;color:#666;font-size:14px;width:40%;\"\u003eTopic\u003c\/td\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;font-size:14px;\"\u003eDecision-Making \u0026amp; Problem Solving, General, Cognitive Psychology \u0026amp; Cognition\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;color:#666;font-size:14px;width:40%;\"\u003eSigned\u003c\/td\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid 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#f0f0f0;font-size:14px;\"\u003eHow We Decide\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;color:#666;font-size:14px;width:40%;\"\u003eItem Width\u003c\/td\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;font-size:14px;\"\u003e5.8 in\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;color:#666;font-size:14px;width:40%;\"\u003eItem Height\u003c\/td\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;font-size:14px;\"\u003e1 in\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;color:#666;font-size:14px;width:40%;\"\u003eItem Length\u003c\/td\u003e\n\u003ctd style=\"padding:6px 12px;border-bottom:1px solid #f0f0f0;font-size:14px;\"\u003e8.2 in\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:6px 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Shipping.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:4px;\"\u003eWhere an item exceeds Australia Post weights or dimensions, we utilise a courier. In this case we are unable to ship to PO Boxes.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:4px;\"\u003eItems are packed in padded bubble mailers, with exception of thin paperbacks or magazines or DVDs that are sent in cardboard envelopes.\u003c\/li\u003e\n\u003cli\u003eLarge book sets are carefully packaged in boxes with packaging material to eliminate movement.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 style=\"font-size:13px;text-transform:uppercase;letter-spacing:2px;color:#004b23;border-bottom:2px solid #d4af37;padding-bottom:6px;margin:20px 0 10px;\"\u003eReturn Policy\u003c\/h3\u003e\n\u003cp style=\"font-size:13px;color:#333;line-height:1.6;margin:0 0 6px;\"\u003eWe are here to help! If you are unhappy with your purchase or you feel we've made a mistake, contact us and we are more than happy to assist to make your experience a positive one!\u003c\/p\u003e\n\u003cp style=\"font-size:13px;color:#333;line-height:1.6;margin:0;\"\u003eIf we still can't solve the issue and you need to return your item, you can! Contact us within 30 days of the purchase for returns. Thereafter, we do not accept returns. Shipping costs are at the buyers expense.\u003c\/p\u003e\n\u003ch3 style=\"font-size:13px;text-transform:uppercase;letter-spacing:2px;color:#004b23;border-bottom:2px solid #d4af37;padding-bottom:6px;margin:20px 0 10px;\"\u003eEnvironmental Impact\u003c\/h3\u003e\n\u003cp style=\"font-size:13px;color:#333;line-height:1.6;margin:0 0 6px;\"\u003eWe are one of the few sellers that package our items with not only great care but environmental impact consideration. We're committed to a carbon-neutral parcel delivery through Australia Post which provides positive environmental and social impacts.\u003c\/p\u003e\n\u003cp style=\"font-size:13px;color:#333;line-height:1.6;margin:0 0 4px;\"\u003eWe utilise the following packaging:\u003c\/p\u003e\n\u003cul style=\"font-size:13px;color:#333;line-height:1.6;margin:0;padding-left:20px;\"\u003e\n\u003cli style=\"margin-bottom:4px;\"\u003eLandfill-biodegradable bundling wrap to quickly secure and bundle items to avoid damage during transit. It can be recycled or disposed of in the general rubbish bin. Once disposed to landfill biodegradation is accelerated approximately 90+% faster than conventional bundling wrap, producing organic matter (a natural fertiliser) and no microplastics.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:4px;\"\u003eOur plain padded bubble mailers are suitable for kerbside paper collection and recycling.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:4px;\"\u003eAll of our satchels are recyclable and made from 80% recycled content plastic.\u003c\/li\u003e\n\u003cli\u003eAll of our envelopes can be recycled.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv style=\"text-align:center;background:#004b23;color:#fff;font-size:14px;font-weight:bold;letter-spacing:1px;padding:10px 14px;border-radius:4px;margin:16px 0;\"\u003eFREE SHIPPING IN AUSTRALIA • Express Post option additional at checkout\u003c\/div\u003e\n\u003cdiv style=\"text-align:center;border-top:2px solid #d4af37;padding-top:10px;margin-top:20px;\"\u003e\n\u003cp style=\"font-size:14px;letter-spacing:2px;text-transform:uppercase;color:#004b23;margin:0;\"\u003eGatsby's\u003c\/p\u003e\n\u003cp style=\"font-size:11px;color:#999;margin:4px 0 0;\"\u003eFremantle • Western Australia\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"GATSBY'S","offers":[{"title":"Default Title","offer_id":52347732721975,"sku":"1751 M 0526","price":23.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/8162\/3863\/files\/57_bee1bfbb-9078-4149-ab84-29edee0bffa7.png?v=1780600017","url":"https:\/\/gatsbysauction.com\/products\/how-we-decide-by-jonah-lehrer-hardcover-2009-1st-edition-decision-making-by-jonah-lehrer","provider":"Gatsby's Auction","version":"1.0","type":"link"}